Living Artsy
is about incorporating creativity and self-expression into your everyday life. It means embracing your inner creative soul and finding inspiration in the beauty of the world around you. Living artsy can manifest in many ways, whether it's through the art on your walls, the music you listen to, or the way you style your home. By living artsy, you can bring more joy, color, and beauty into your life, and connect with others who share your passion for creativity. At smitten we live art and design. Each product is unique and an expression of art created or curated by one of our talented designers.
AFTERALL, WHAT IS LIFE
WITHOUT A LITTLE CHIC RIGHT?
About us
At Smitten, we believe design has the power to elevate the everyday. We're a passionate collective, driven by the desire to transform everyday products into artistic expressions. Our talented artists are the heart of our company, creating lifestyle products that are works of art. Each piece is not only functional and visually stunning but also a reflection of your unique style and personality.
The Power Of Design
We are a design-first company, where innovation thrives through the artistic lens. Our vibrant artist community shapes who we are, constantly pushing the boundaries of what's possible. Together, we strive to turn the mundane into the magnificent, injecting a touch of artistry into every aspect of your life.
Empowering Creators, Inspiring You
We act as a catalyst for artists, providing a platform to showcase their work and connect with a wider audience. When you choose Smitten, you're not just selecting a product, you're embracing the creative spirit behind it. You're supporting the artists who translate their vision into everyday objects that spark joy.
Behind The Brand
Vinita Shah's journey from corporate drudgery to entrepreneurial innovation is a testament to seizing opportunity where others see monotony. Identifying a market gap, she ventured into personalized products, leveraging her family's production legacy to ensure unparalleled quality. But Vinita's vision extended beyond mere consumer goods; it encompassed a deep-seated desire to empower artists. Through her platform "Smitten," she provided a stage for talented creators to showcase and monetize their work. Collaborating under "Smitten Collaborations," she curated exclusive lines that not only promoted artists but also injected fresh perspectives into her product range. Vinita's story isn't just about personalized items; it's about championing artistry, quality, and creativity.
What We Do
Manifesting Art on Products
We create lifestyle products that are works of art. Every item we make is functional and visually stunning, reflecting your unique style through the skill of our artists.
Catalyst For Artists
We're all about empowering artists and celebrating art. Our passion is providing a platform for artists to showcase and commercialize their work, so that it can be shared with the world.
Design First
We're a design-first company, shaped by our artists and community. Innovation through art and design will always be at our core.
Collaboration Is At The Heart Of What We Do
At our core, we believe in the power of artists, creators, and designers to inspire and delight. We are committed to supporting and celebrating the creative community, and we believe that their work adds value and meaning to the world.
What We Believe In
Creativity
We believe in creativity and are inspired by artists, creators, and designers. We offer a platform for artists to showcase and commercialize their work through our high-quality products.
Collaboration
We believe collaboration creates great design. With artists and designers, we create unique and inspiring products. Cherishing our relationships with creative partners, we support their work.
Quality
We believe in creativity and are inspired by artists, creators, and designers. We offer a platform for artists to showcase and commercialize their work through our high-quality products.
Our Product Line
Smitten Originals
Smitten originals are a line of products created by our in-house designers and artists. This line comprises of our signature designs and marquee products.
Smitten Collabs
Smitten collabs are strategic collaborations that we do with artists and designers to launch an exclusive set of limited-edition products to promote both – the artists and our products.
Smitten Kids
Smitten Kids is our exclusive rage for the young guns. This category is targeted separately to young moms and has a life of its own on the website.